{"id":270,"date":"2026-09-26T23:23:00","date_gmt":"2026-09-26T23:23:00","guid":{"rendered":"https:\/\/web14.tcparisnanterre.fr\/?page_id=270"},"modified":"2026-09-29T17:53:59","modified_gmt":"2026-09-29T17:53:59","slug":"competences","status":"publish","type":"page","link":"https:\/\/web14.tcparisnanterre.fr\/?page_id=270","title":{"rendered":"Comp\u00e9tences"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"270\" class=\"elementor elementor-270\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e130f7 e-con-full ay-section ay-page-head e-flex e-con e-parent\" data-id=\"3e130f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74de739 ay-kicker elementor-widget elementor-widget-text-editor\" data-id=\"74de739\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Mes comp\u00e9tences<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-988b886 ay-page-title elementor-widget elementor-widget-heading\" data-id=\"988b886\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Mes domaines <em>d'expertise<\/em><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e757749 ay-lead elementor-widget elementor-widget-text-editor\" data-id=\"e757749\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9couvrez mes r\u00e9alisations et projets en parcourant mes portfolios ci-dessous. Chaque projet s&rsquo;ouvre sur sa page, avec ses documents et ses vid\u00e9os.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a2c877 ay-tabs elementor-widget elementor-widget-text-editor\" data-id=\"6a2c877\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"#vente\"><b>01<\/b> Vente<\/a><a href=\"#branding\"><b>02<\/b> Branding<\/a><a href=\"#communication\"><b>03<\/b> Communication<\/a><a href=\"#marketing\"><b>04<\/b> Marketing<\/a><a href=\"#evenementiel\"><b>05<\/b> \u00c9v\u00e9nementiel<\/a><a href=\"#formation\">Ma formation<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f9572b e-con-full ay-section ay-domain-block e-flex e-con e-parent\" data-id=\"4f9572b\" data-element_type=\"container\" data-e-type=\"container\" id=\"vente\">\n\t\t<div class=\"elementor-element elementor-element-adb5926 e-con-full ay-domain-head e-flex e-con e-parent\" data-id=\"adb5926\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb19731 ay-num ay-num-lg elementor-widget elementor-widget-text-editor\" data-id=\"eb19731\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>01.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4168160 e-con-full ay-domain-head-text e-flex e-con e-parent\" data-id=\"4168160\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-662b5e8 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"662b5e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vente<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03b61ba ay-muted elementor-widget elementor-widget-text-editor\" data-id=\"03b61ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9veloppement des relations clients et closing de vente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ff2d3c ay-skills elementor-widget elementor-widget-text-editor\" data-id=\"1ff2d3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<details><summary>Comp\u00e9tences du r\u00e9f\u00e9rentiel<\/summary><ul><li>2.1 Convaincre en exprimant avec empathie l&rsquo;offre en termes d&rsquo;avantages personnalis\u00e9s<\/li><li>2.2 N\u00e9gocier le prix : d\u00e9fendre et valoriser l&rsquo;offre en percevant les strat\u00e9gies d&rsquo;achat<\/li><li>2.3 Ma\u00eetriser les \u00e9l\u00e9ments juridiques et comptables de l&rsquo;offre<\/li><li>2.4 Utiliser les outils d&rsquo;aide \u00e0 la vente \u00e0 bon escient pour convaincre<\/li><li>2.5 Organiser le suivi de ses r\u00e9sultats pour gagner en performance<\/li><li>2.6 Prendre en compte les enjeux de la fonction achat<\/li><\/ul><\/details>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c40236 e-con-full ay-cards e-flex e-con e-parent\" data-id=\"1c40236\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-2b54b95 e-con-full ay-card e-flex e-con e-parent\" data-id=\"2b54b95\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=276\">\n\t\t<div class=\"elementor-element elementor-element-0b6cc60 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"0b6cc60\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d19bdd ay-card-img elementor-widget elementor-widget-image\" data-id=\"9d19bdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/alumni-i04.webp\" class=\"attachment-full size-full wp-image-232\" alt=\"Visuels d&apos;inscription \u00b7 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-425c8d9 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"425c8d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 3 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5d32cb ay-card-title elementor-widget elementor-widget-heading\" data-id=\"d5d32cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">TC Alumni, r\u00e9seau des anciens et soir\u00e9e<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e54014c ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"e54014c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-7611a3c e-con-full ay-card e-flex e-con e-parent\" data-id=\"7611a3c\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=277\">\n\t\t<div class=\"elementor-element elementor-element-41fa1c2 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"41fa1c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-523cf69 ay-card-img elementor-widget elementor-widget-image\" data-id=\"523cf69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"910\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/master-nego-i01.webp\" class=\"attachment-full size-full wp-image-206\" alt=\"Visuel du stand\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57c6f56 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"57c6f56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Master de N\u00e9gociation, p\u00f4le partenariat<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c5cb34 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"1c5cb34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Organisation \u00e9tudiante \u00b7 F\u00e9vrier 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-e1142a2 e-con-full ay-card e-flex e-con e-parent\" data-id=\"e1142a2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=281\">\n\t\t<div class=\"elementor-element elementor-element-bee500f e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"bee500f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9d97dc ay-card-img elementor-widget elementor-widget-image\" data-id=\"e9d97dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1375\" height=\"775\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/negociation-i01.webp\" class=\"attachment-full size-full wp-image-249\" alt=\"Pr\u00e9sentation Mitiwai \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7ee5fc ay-card-title elementor-widget elementor-widget-heading\" data-id=\"e7ee5fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">N\u00e9gociation commerciale : Mitiwai, Hot Mix, Leboncoin<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-324bdb2 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"324bdb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Jeux de r\u00f4le et serious game \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48c07dd e-con-full ay-section ay-domain-block e-flex e-con e-parent\" data-id=\"48c07dd\" data-element_type=\"container\" data-e-type=\"container\" id=\"branding\">\n\t\t<div class=\"elementor-element elementor-element-8cb8cb4 e-con-full ay-domain-head e-flex e-con e-parent\" data-id=\"8cb8cb4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85a8e48 ay-num ay-num-lg elementor-widget elementor-widget-text-editor\" data-id=\"85a8e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>02.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5831be3 e-con-full ay-domain-head-text e-flex e-con e-parent\" data-id=\"5831be3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f687ab1 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"f687ab1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Branding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65c58ac ay-muted elementor-widget elementor-widget-text-editor\" data-id=\"65c58ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Cr\u00e9ation d&rsquo;une image de marque forte et coh\u00e9rente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba2e751 ay-skills elementor-widget elementor-widget-text-editor\" data-id=\"ba2e751\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<details><summary>Comp\u00e9tences du r\u00e9f\u00e9rentiel<\/summary><ul><li>4.1 Identifier les valeurs et territoires de la marque<\/li><li>4.2 Mesurer la visibilit\u00e9 de la marque et sa notori\u00e9t\u00e9<\/li><li>4.3 D\u00e9velopper la communication de la marque et le marketing de contenu<\/li><li>4.4 Piloter les relations publiques et les relations presse<\/li><\/ul><\/details>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0cd79e0 e-con-full ay-cards e-flex e-con e-parent\" data-id=\"0cd79e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-4e3248c e-con-full ay-card e-flex e-con e-parent\" data-id=\"4e3248c\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=272\">\n\t\t<div class=\"elementor-element elementor-element-f71010b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"f71010b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49ddb14 ay-card-img elementor-widget elementor-widget-image\" data-id=\"49ddb14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1287\" height=\"910\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/persona-i02.webp\" class=\"attachment-full size-full wp-image-87\" alt=\"Affiche A2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-989a017 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"989a017\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 1 vid\u00e9o<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93b7d94 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"93b7d94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona, \u00ab L'\u00e9nigme c'est l'autre \u00bb<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf5407 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"6bf5407\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-e573871 e-con-full ay-card e-flex e-con e-parent\" data-id=\"e573871\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=273\">\n\t\t<div class=\"elementor-element elementor-element-7513064 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"7513064\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50110c5 ay-card-img elementor-widget elementor-widget-image\" data-id=\"50110c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/innovlog-i05.webp\" class=\"attachment-full size-full wp-image-145\" alt=\"Visuel YouTube du webinaire\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-801bef7 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"801bef7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 4 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6d5929 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"d6d5929\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">InnovLOG, stage en communication \u00e0 Montr\u00e9al<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f0cde2 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"1f0cde2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Stage \u00b7 Avril \u2013 juin 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-96c2541 e-con-full ay-card e-flex e-con e-parent\" data-id=\"96c2541\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=274\">\n\t\t<div class=\"elementor-element elementor-element-9620587 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"9620587\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a818d8 ay-card-img elementor-widget elementor-widget-image\" data-id=\"3a818d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"910\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/ambora-i01.webp\" class=\"attachment-full size-full wp-image-158\" alt=\"Dossier de recommandation \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65a6ca7 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"65a6ca7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Agence Ambora \u00d7 \u00cele Sainte-Marie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cff00d7 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"cff00d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 Mars 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-34369aa e-con-full ay-card e-flex e-con e-parent\" data-id=\"34369aa\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=279\">\n\t\t<div class=\"elementor-element elementor-element-0141212 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"0141212\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0335b40 ay-card-img elementor-widget elementor-widget-image\" data-id=\"0335b40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/avril-i01.webp\" class=\"attachment-full size-full wp-image-190\" alt=\"Strat\u00e9gie et publications \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b62c376 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"b62c376\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Avril, strat\u00e9gie social m\u00e9dia<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-631129f ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"631129f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-b85967f e-con-full ay-card e-flex e-con e-parent\" data-id=\"b85967f\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=280\">\n\t\t<div class=\"elementor-element elementor-element-d3bf162 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"d3bf162\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baf90d0 ay-card-img elementor-widget elementor-widget-image\" data-id=\"baf90d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"544\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/zadig-v01.jpg\" class=\"attachment-full size-full wp-image-242\" alt=\"Le film (affiche)\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d80b891 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"d80b891\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 2 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95d0691 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"95d0691\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Zadig &amp; Voltaire, film publicitaire<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bf3f5f ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"0bf3f5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de cours \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-a5ee874 e-con-full ay-card e-flex e-con e-parent\" data-id=\"a5ee874\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=282\">\n\t\t<div class=\"elementor-element elementor-element-3cc2d0b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"3cc2d0b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-532f3ab ay-card-img elementor-widget elementor-widget-image\" data-id=\"532f3ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"1547\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/marques-i01.webp\" class=\"attachment-full size-full wp-image-179\" alt=\"Diagnostic Starbucks \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-698d5c7 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"698d5c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00c9tudes de marque : Starbucks, Hot Mix, Leboncoin, Apple<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e41ba4e ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"e41ba4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projets de cours \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-3386ce1 e-con-full ay-card e-flex e-con e-parent\" data-id=\"3386ce1\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=283\">\n\t\t<div class=\"elementor-element elementor-element-47ab57a e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"47ab57a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae76894 ay-card-img elementor-widget elementor-widget-image\" data-id=\"ae76894\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/sponsoring-i01.webp\" class=\"attachment-full size-full wp-image-56\" alt=\"Pr\u00e9sentation \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-683536c ay-card-title elementor-widget elementor-widget-heading\" data-id=\"683536c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Relations presse et sponsoring<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4499d86 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"4499d86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3e481a6 e-con-full ay-section ay-domain-block e-flex e-con e-parent\" data-id=\"3e481a6\" data-element_type=\"container\" data-e-type=\"container\" id=\"communication\">\n\t\t<div class=\"elementor-element elementor-element-56b3e6f e-con-full ay-domain-head e-flex e-con e-parent\" data-id=\"56b3e6f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7753eda ay-num ay-num-lg elementor-widget elementor-widget-text-editor\" data-id=\"7753eda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>03.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0cf3186 e-con-full ay-domain-head-text e-flex e-con e-parent\" data-id=\"0cf3186\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83d7c58 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"83d7c58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Communication<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfe0d5a ay-muted elementor-widget elementor-widget-text-editor\" data-id=\"dfe0d5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Transmettre et construire un message de mani\u00e8re claire, adapt\u00e9e et efficace selon le public et le contexte.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bade65 ay-skills elementor-widget elementor-widget-text-editor\" data-id=\"0bade65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<details><summary>Comp\u00e9tences du r\u00e9f\u00e9rentiel<\/summary><ul><li>3.1 \u00c9laborer une strat\u00e9gie de communication adapt\u00e9e au brief agence<\/li><li>3.2 \u00c9tablir une strat\u00e9gie de moyens en utilisant les indicateurs de choix des supports<\/li><li>3.3 Proposer un plan de communication 360\u00b0 en \u00e9laborant les supports<\/li><li>3.4 Mettre en \u0153uvre une strat\u00e9gie digitale : blog, r\u00e9seaux sociaux, influenceurs<\/li><\/ul><\/details>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16f688d e-con-full ay-cards e-flex e-con e-parent\" data-id=\"16f688d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-fb78c8d e-con-full ay-card e-flex e-con e-parent\" data-id=\"fb78c8d\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=272\">\n\t\t<div class=\"elementor-element elementor-element-8379c7c e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"8379c7c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c102ddb ay-card-img elementor-widget elementor-widget-image\" data-id=\"c102ddb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1287\" height=\"910\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/persona-i02.webp\" class=\"attachment-full size-full wp-image-87\" alt=\"Affiche A2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3b188c ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"c3b188c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 1 vid\u00e9o<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e65426f ay-card-title elementor-widget elementor-widget-heading\" data-id=\"e65426f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona, \u00ab L'\u00e9nigme c'est l'autre \u00bb<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74bde94 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"74bde94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-c5296f6 e-con-full ay-card e-flex e-con e-parent\" data-id=\"c5296f6\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=273\">\n\t\t<div class=\"elementor-element elementor-element-9c12a4b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"9c12a4b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-affd2b4 ay-card-img elementor-widget elementor-widget-image\" data-id=\"affd2b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/innovlog-i05.webp\" class=\"attachment-full size-full wp-image-145\" alt=\"Visuel YouTube du webinaire\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f08b79 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"5f08b79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 4 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0062983 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"0062983\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">InnovLOG, stage en communication \u00e0 Montr\u00e9al<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-475eb46 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"475eb46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Stage \u00b7 Avril \u2013 juin 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-25b001a e-con-full ay-card e-flex e-con e-parent\" data-id=\"25b001a\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=274\">\n\t\t<div class=\"elementor-element elementor-element-4ff1fe4 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"4ff1fe4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e338d7 ay-card-img elementor-widget elementor-widget-image\" data-id=\"2e338d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"910\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/ambora-i01.webp\" class=\"attachment-full size-full wp-image-158\" alt=\"Dossier de recommandation \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7f505a ay-card-title elementor-widget elementor-widget-heading\" data-id=\"f7f505a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Agence Ambora \u00d7 \u00cele Sainte-Marie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef9ebdd ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"ef9ebdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 Mars 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-6f3a6a9 e-con-full ay-card e-flex e-con e-parent\" data-id=\"6f3a6a9\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=275\">\n\t\t<div class=\"elementor-element elementor-element-4a3baf6 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"4a3baf6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ff416d ay-card-img elementor-widget elementor-widget-image\" data-id=\"3ff416d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/defile-i01.webp\" class=\"attachment-full size-full wp-image-100\" alt=\"Pr\u00e9sentation de l&apos;agence \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dad819 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"9dad819\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">D\u00e9fil\u00e9 des Jeunes Talents 2026 \u00d7 Vogue<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bfca8b ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"9bfca8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-a0d1f13 e-con-full ay-card e-flex e-con e-parent\" data-id=\"a0d1f13\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=276\">\n\t\t<div class=\"elementor-element elementor-element-c4261e5 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"c4261e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93016f1 ay-card-img elementor-widget elementor-widget-image\" data-id=\"93016f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/alumni-i04.webp\" class=\"attachment-full size-full wp-image-232\" alt=\"Visuels d&apos;inscription \u00b7 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-421cc1c ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"421cc1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 3 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-351d30b ay-card-title elementor-widget elementor-widget-heading\" data-id=\"351d30b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">TC Alumni, r\u00e9seau des anciens et soir\u00e9e<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49895d1 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"49895d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-51b429f e-con-full ay-card e-flex e-con e-parent\" data-id=\"51b429f\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=279\">\n\t\t<div class=\"elementor-element elementor-element-fd32f64 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"fd32f64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dce20c4 ay-card-img elementor-widget elementor-widget-image\" data-id=\"dce20c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/avril-i01.webp\" class=\"attachment-full size-full wp-image-190\" alt=\"Strat\u00e9gie et publications \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d00326 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"0d00326\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Avril, strat\u00e9gie social m\u00e9dia<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34f087e ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"34f087e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-a981a04 e-con-full ay-card e-flex e-con e-parent\" data-id=\"a981a04\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=283\">\n\t\t<div class=\"elementor-element elementor-element-2c995f1 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"2c995f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e811010 ay-card-img elementor-widget elementor-widget-image\" data-id=\"e811010\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/sponsoring-i01.webp\" class=\"attachment-full size-full wp-image-56\" alt=\"Pr\u00e9sentation \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abef543 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"abef543\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Relations presse et sponsoring<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5dfce8 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"b5dfce8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1ce680c e-con-full ay-card e-flex e-con e-parent\" data-id=\"1ce680c\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=284\">\n\t\t<div class=\"elementor-element elementor-element-e90a88d e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"e90a88d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d7ccc7 ay-card-img elementor-widget elementor-widget-image\" data-id=\"9d7ccc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"911\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/albal-i01.webp\" class=\"attachment-full size-full wp-image-199\" alt=\"Plan de campagne \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-519448f ay-card-title elementor-widget elementor-widget-heading\" data-id=\"519448f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Albal, campagne d'influence<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2fc679 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"b2fc679\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de cours \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-4a0b803 e-con-full ay-card e-flex e-con e-parent\" data-id=\"4a0b803\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=287\">\n\t\t<div class=\"elementor-element elementor-element-af66662 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"af66662\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2b27c8 ay-card-img elementor-widget elementor-widget-image\" data-id=\"e2b27c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1240\" height=\"1748\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/engie-i01.webp\" class=\"attachment-full size-full wp-image-218\" alt=\"Flyer\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59bbc47 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"59bbc47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ENGIE, s\u00e9minaire de rentr\u00e9e des alternants<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fb3be2 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"1fb3be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Supports de communication \u00b7 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f84d30 e-con-full ay-section ay-domain-block e-flex e-con e-parent\" data-id=\"3f84d30\" data-element_type=\"container\" data-e-type=\"container\" id=\"marketing\">\n\t\t<div class=\"elementor-element elementor-element-1018f13 e-con-full ay-domain-head e-flex e-con e-parent\" data-id=\"1018f13\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c2011b ay-num ay-num-lg elementor-widget elementor-widget-text-editor\" data-id=\"5c2011b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>04.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b77518b e-con-full ay-domain-head-text e-flex e-con e-parent\" data-id=\"b77518b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef2c328 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"ef2c328\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a72c5e5 ay-muted elementor-widget elementor-widget-text-editor\" data-id=\"a72c5e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Analyser les besoins d&rsquo;un public cible afin de promouvoir efficacement un produit, un service ou une marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a069e3 ay-skills elementor-widget elementor-widget-text-editor\" data-id=\"4a069e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<details><summary>Comp\u00e9tences du r\u00e9f\u00e9rentiel<\/summary><ul><li>1.1 Diagnostiquer l&rsquo;environnement en appr\u00e9hendant les enjeux sociaux et \u00e9cologiques<\/li><li>1.2 Mettre en \u0153uvre une \u00e9tude de march\u00e9 dans un environnement complexe<\/li><li>1.3 Mettre en place une strat\u00e9gie marketing dans un environnement complexe<\/li><li>1.4 Concevoir un mix \u00e9tendu pour une offre complexe<\/li><\/ul><\/details>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4dab468 e-con-full ay-cards e-flex e-con e-parent\" data-id=\"4dab468\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-a715e4e e-con-full ay-card e-flex e-con e-parent\" data-id=\"a715e4e\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=272\">\n\t\t<div class=\"elementor-element elementor-element-e61572b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"e61572b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc5e740 ay-card-img elementor-widget elementor-widget-image\" data-id=\"fc5e740\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1287\" height=\"910\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/persona-i02.webp\" class=\"attachment-full size-full wp-image-87\" alt=\"Affiche A2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fab8c3b ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"fab8c3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 1 vid\u00e9o<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e3c02e ay-card-title elementor-widget elementor-widget-heading\" data-id=\"4e3c02e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona, \u00ab L'\u00e9nigme c'est l'autre \u00bb<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa7f3b4 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"aa7f3b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-51940ea e-con-full ay-card e-flex e-con e-parent\" data-id=\"51940ea\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=273\">\n\t\t<div class=\"elementor-element elementor-element-aef3416 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"aef3416\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89a58f3 ay-card-img elementor-widget elementor-widget-image\" data-id=\"89a58f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/innovlog-i05.webp\" class=\"attachment-full size-full wp-image-145\" alt=\"Visuel YouTube du webinaire\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48dd740 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"48dd740\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 4 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9386bd ay-card-title elementor-widget elementor-widget-heading\" data-id=\"f9386bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">InnovLOG, stage en communication \u00e0 Montr\u00e9al<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8773c9d ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"8773c9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Stage \u00b7 Avril \u2013 juin 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-2d1ba9f e-con-full ay-card e-flex e-con e-parent\" data-id=\"2d1ba9f\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=274\">\n\t\t<div class=\"elementor-element elementor-element-1d68545 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"1d68545\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e095bd ay-card-img elementor-widget elementor-widget-image\" data-id=\"4e095bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"910\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/ambora-i01.webp\" class=\"attachment-full size-full wp-image-158\" alt=\"Dossier de recommandation \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75622f8 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"75622f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Agence Ambora \u00d7 \u00cele Sainte-Marie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646960 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"5646960\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 Mars 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-0727553 e-con-full ay-card e-flex e-con e-parent\" data-id=\"0727553\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=278\">\n\t\t<div class=\"elementor-element elementor-element-5b15b0b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"5b15b0b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20df487 ay-card-img elementor-widget elementor-widget-image\" data-id=\"20df487\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1174\" height=\"1760\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/solidaire-i01.webp\" class=\"attachment-full size-full wp-image-262\" alt=\"Flyer \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e23b7ac ay-card-title elementor-widget elementor-widget-heading\" data-id=\"e23b7ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Journ\u00e9e solidaire inclusive, Les Quatre Temps<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-193fe04 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"193fe04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 D\u00e9cembre 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-4ec50cd e-con-full ay-card e-flex e-con e-parent\" data-id=\"4ec50cd\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=281\">\n\t\t<div class=\"elementor-element elementor-element-0e7e3b3 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"0e7e3b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9800368 ay-card-img elementor-widget elementor-widget-image\" data-id=\"9800368\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1375\" height=\"775\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/negociation-i01.webp\" class=\"attachment-full size-full wp-image-249\" alt=\"Pr\u00e9sentation Mitiwai \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5183ef8 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"5183ef8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">N\u00e9gociation commerciale : Mitiwai, Hot Mix, Leboncoin<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-333c477 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"333c477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Jeux de r\u00f4le et serious game \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-dce1118 e-con-full ay-card e-flex e-con e-parent\" data-id=\"dce1118\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=282\">\n\t\t<div class=\"elementor-element elementor-element-adac1a4 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"adac1a4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c1bac7 ay-card-img elementor-widget elementor-widget-image\" data-id=\"1c1bac7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"1547\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/marques-i01.webp\" class=\"attachment-full size-full wp-image-179\" alt=\"Diagnostic Starbucks \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7d0b35 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"b7d0b35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00c9tudes de marque : Starbucks, Hot Mix, Leboncoin, Apple<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad6074 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"2ad6074\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projets de cours \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-29e7c6b e-con-full ay-card e-flex e-con e-parent\" data-id=\"29e7c6b\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=285\">\n\t\t<div class=\"elementor-element elementor-element-71939b5 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"71939b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-813830d ay-card-img elementor-widget elementor-widget-image\" data-id=\"813830d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1333\" height=\"2000\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/sobriete-i01.webp\" class=\"attachment-full size-full wp-image-45\" alt=\"\u00c9tude \u00b7 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3182e4e ay-card-title elementor-widget elementor-widget-heading\" data-id=\"3182e4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sobri\u00e9t\u00e9 \u00e9nerg\u00e9tique, \u00e9tude qualitative<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-349d987 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"349d987\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-e1ceb37 e-con-full ay-card e-flex e-con e-parent\" data-id=\"e1ceb37\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=286\">\n\t\t<div class=\"elementor-element elementor-element-a76cc0b e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"a76cc0b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9ff907 ay-card-img elementor-widget elementor-widget-image\" data-id=\"e9ff907\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/atelier-tc-i01.webp\" class=\"attachment-full size-full wp-image-33\" alt=\"L&apos;Atelier TC \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57aaf89 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"57aaf89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L'Atelier TC et Vulpec \u00c9v\u00e9nements<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-691052b ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"691052b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e16d4f6 e-con-full ay-section ay-domain-block e-flex e-con e-parent\" data-id=\"e16d4f6\" data-element_type=\"container\" data-e-type=\"container\" id=\"evenementiel\">\n\t\t<div class=\"elementor-element elementor-element-72aa7a6 e-con-full ay-domain-head e-flex e-con e-parent\" data-id=\"72aa7a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3fc4d8 ay-num ay-num-lg elementor-widget elementor-widget-text-editor\" data-id=\"d3fc4d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>05.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9594dc e-con-full ay-domain-head-text e-flex e-con e-parent\" data-id=\"e9594dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cee9b9 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"3cee9b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9v\u00e9nementiel<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcca0fc ay-muted elementor-widget elementor-widget-text-editor\" data-id=\"bcca0fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Organisation d&rsquo;\u00e9v\u00e9nements et coordination logistique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0018f9 ay-skills elementor-widget elementor-widget-text-editor\" data-id=\"d0018f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<details><summary>Comp\u00e9tences du r\u00e9f\u00e9rentiel<\/summary><ul><li>5.1 \u00c9laborer un projet \u00e9v\u00e9nementiel r\u00e9pondant \u00e0 la demande<\/li><li>5.2 Int\u00e9grer les contraintes financi\u00e8res, juridiques et logistiques<\/li><li>5.3 G\u00e9rer la communication et la commercialisation de l&rsquo;\u00e9v\u00e9nement<\/li><li>5.4 Piloter le projet<\/li><li>5.5 Mesurer l&rsquo;impact de l&rsquo;\u00e9v\u00e9nement<\/li><\/ul><\/details>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-782bdea e-con-full ay-cards e-flex e-con e-parent\" data-id=\"782bdea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-5966d51 e-con-full ay-card e-flex e-con e-parent\" data-id=\"5966d51\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=272\">\n\t\t<div class=\"elementor-element elementor-element-bc46dfc e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"bc46dfc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be0273d ay-card-img elementor-widget elementor-widget-image\" data-id=\"be0273d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1287\" height=\"910\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/persona-i02.webp\" class=\"attachment-full size-full wp-image-87\" alt=\"Affiche A2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ddceb1 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"9ddceb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 1 vid\u00e9o<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea25bab ay-card-title elementor-widget elementor-widget-heading\" data-id=\"ea25bab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona, \u00ab L'\u00e9nigme c'est l'autre \u00bb<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29539ad ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"29539ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-fed10a4 e-con-full ay-card e-flex e-con e-parent\" data-id=\"fed10a4\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=275\">\n\t\t<div class=\"elementor-element elementor-element-09c3006 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"09c3006\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b1d009 ay-card-img elementor-widget elementor-widget-image\" data-id=\"3b1d009\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/defile-i01.webp\" class=\"attachment-full size-full wp-image-100\" alt=\"Pr\u00e9sentation de l&apos;agence \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f846d3 ay-card-title elementor-widget elementor-widget-heading\" data-id=\"5f846d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">D\u00e9fil\u00e9 des Jeunes Talents 2026 \u00d7 Vogue<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4530325 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"4530325\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-7d9cf07 e-con-full ay-card e-flex e-con e-parent\" data-id=\"7d9cf07\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=276\">\n\t\t<div class=\"elementor-element elementor-element-7c1e177 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"7c1e177\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b6ec01 ay-card-img elementor-widget elementor-widget-image\" data-id=\"2b6ec01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/alumni-i04.webp\" class=\"attachment-full size-full wp-image-232\" alt=\"Visuels d&apos;inscription \u00b7 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b85183 ay-badge elementor-widget elementor-widget-text-editor\" data-id=\"7b85183\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>\u25b6 3 vid\u00e9os<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7155a0e ay-card-title elementor-widget elementor-widget-heading\" data-id=\"7155a0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">TC Alumni, r\u00e9seau des anciens et soir\u00e9e<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d8f27c ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"9d8f27c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-80a4742 e-con-full ay-card e-flex e-con e-parent\" data-id=\"80a4742\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=277\">\n\t\t<div class=\"elementor-element elementor-element-9cb3aca e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"9cb3aca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-255bc50 ay-card-img elementor-widget elementor-widget-image\" data-id=\"255bc50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"910\" height=\"1287\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/master-nego-i01.webp\" class=\"attachment-full size-full wp-image-206\" alt=\"Visuel du stand\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c23db7c ay-card-title elementor-widget elementor-widget-heading\" data-id=\"c23db7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Master de N\u00e9gociation, p\u00f4le partenariat<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e9b7d1 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"6e9b7d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Organisation \u00e9tudiante \u00b7 F\u00e9vrier 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-8c0490c e-con-full ay-card e-flex e-con e-parent\" data-id=\"8c0490c\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=278\">\n\t\t<div class=\"elementor-element elementor-element-bb6cc69 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"bb6cc69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-684ee75 ay-card-img elementor-widget elementor-widget-image\" data-id=\"684ee75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1174\" height=\"1760\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/solidaire-i01.webp\" class=\"attachment-full size-full wp-image-262\" alt=\"Flyer \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f67e48e ay-card-title elementor-widget elementor-widget-heading\" data-id=\"f67e48e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Journ\u00e9e solidaire inclusive, Les Quatre Temps<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7c6432 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"b7c6432\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 D\u00e9cembre 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-0e7cb35 e-con-full ay-card e-flex e-con e-parent\" data-id=\"0e7cb35\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=286\">\n\t\t<div class=\"elementor-element elementor-element-b962927 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"b962927\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-257a632 ay-card-img elementor-widget elementor-widget-image\" data-id=\"257a632\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/atelier-tc-i01.webp\" class=\"attachment-full size-full wp-image-33\" alt=\"L&apos;Atelier TC \u00b7 page 1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94c9bce ay-card-title elementor-widget elementor-widget-heading\" data-id=\"94c9bce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L'Atelier TC et Vulpec \u00c9v\u00e9nements<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4850bbd ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"4850bbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Projet de groupe \u00b7 2025 \u2013 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1a6b2dc e-con-full ay-card e-flex e-con e-parent\" data-id=\"1a6b2dc\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/web14.tcparisnanterre.fr\/?page_id=287\">\n\t\t<div class=\"elementor-element elementor-element-5d694c1 e-con-full ay-card-media e-flex e-con e-parent\" data-id=\"5d694c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93871c1 ay-card-img elementor-widget elementor-widget-image\" data-id=\"93871c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1240\" height=\"1748\" src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/engie-i01.webp\" class=\"attachment-full size-full wp-image-218\" alt=\"Flyer\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-957f8db ay-card-title elementor-widget elementor-widget-heading\" data-id=\"957f8db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ENGIE, s\u00e9minaire de rentr\u00e9e des alternants<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0391173 ay-card-meta elementor-widget elementor-widget-text-editor\" data-id=\"0391173\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Supports de communication \u00b7 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49a067e e-con-full ay-section ay-formation e-flex e-con e-parent\" data-id=\"49a067e\" data-element_type=\"container\" data-e-type=\"container\" id=\"formation\">\n\t\t<div class=\"elementor-element elementor-element-944ff77 e-con-full ay-about-head e-flex e-con e-parent\" data-id=\"944ff77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1855787 ay-kicker elementor-widget elementor-widget-text-editor\" data-id=\"1855787\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u2726 parcours acad\u00e9mique \u2726<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15bbd26 ay-h2 ay-h2-lg elementor-widget elementor-widget-heading\" data-id=\"15bbd26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ma formation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49b5539 e-con-full ay-form-grid e-flex e-con e-parent\" data-id=\"49b5539\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c6390bf e-con-full ay-form-card e-flex e-con e-parent\" data-id=\"c6390bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e4b944 ay-row-title elementor-widget elementor-widget-heading\" data-id=\"0e4b944\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">BUT Techniques de Commercialisation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a3d54e ay-body elementor-widget elementor-widget-text-editor\" data-id=\"7a3d54e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Ma formation en techniques de commercialisation consiste \u00e0 d\u00e9velopper une expertise en marketing strat\u00e9gique, communication et d\u00e9veloppement commercial, tout en acqu\u00e9rant une compr\u00e9hension approfondie des dynamiques de march\u00e9 et du comportement des consommateurs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b95210e e-con-full ay-form-card e-flex e-con e-parent\" data-id=\"b95210e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6118963 ay-row-title elementor-widget elementor-widget-heading\" data-id=\"6118963\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ma sp\u00e9cialisation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e35aee ay-body elementor-widget elementor-widget-text-editor\" data-id=\"9e35aee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Je me suis sp\u00e9cialis\u00e9e en strat\u00e9gie de marque, un domaine qui permet de concevoir, structurer et valoriser des identit\u00e9s de marque fortes et diff\u00e9renciantes. J&rsquo;ai appris \u00e0 analyser l&rsquo;ADN d&rsquo;une marque, \u00e0 d\u00e9finir un positionnement pertinent, \u00e0 \u00e9laborer des strat\u00e9gies de branding coh\u00e9rentes et \u00e0 d\u00e9ployer des actions de communication cr\u00e9atrices de valeur.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-872400c e-con-full ay-form-card e-flex e-con e-parent\" data-id=\"872400c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f2a83fd ay-row-title elementor-widget elementor-widget-heading\" data-id=\"f2a83fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ce que \u00e7a m'apporte<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6a0b29 ay-body elementor-widget elementor-widget-text-editor\" data-id=\"f6a0b29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Une approche analytique, cr\u00e9ative et strat\u00e9gique, essentielle pour renforcer la notori\u00e9t\u00e9, la cr\u00e9dibilit\u00e9 et la performance d&rsquo;une marque dans un environnement concurrentiel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21a9dbf e-con-full ay-facts ay-facts-3 e-flex e-con e-parent\" data-id=\"21a9dbf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c16fdf5 e-con-full ay-fact e-flex e-con e-parent\" data-id=\"c16fdf5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac5ba7b ay-fact-label elementor-widget elementor-widget-text-editor\" data-id=\"ac5ba7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u00c9tablissement<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b87113 ay-fact-value elementor-widget elementor-widget-text-editor\" data-id=\"4b87113\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>IUT de Nanterre, Universit\u00e9 Paris Nanterre<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b01d492 e-con-full ay-fact e-flex e-con e-parent\" data-id=\"b01d492\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-924754e ay-fact-label elementor-widget elementor-widget-text-editor\" data-id=\"924754e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dur\u00e9e<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c21ef66 ay-fact-value elementor-widget elementor-widget-text-editor\" data-id=\"c21ef66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>3 ans, Bac +3, en cours<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f2aed4c e-con-full ay-fact e-flex e-con e-parent\" data-id=\"f2aed4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1da2e05 ay-fact-label elementor-widget elementor-widget-text-editor\" data-id=\"1da2e05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sp\u00e9cialisation<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c90eb6 ay-fact-value elementor-widget elementor-widget-text-editor\" data-id=\"5c90eb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Strat\u00e9gie de marque, branding et communication<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fe6f43e e-con-full ay-motion-box e-flex e-con e-parent\" data-id=\"fe6f43e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-409f072 ay-motion-loader elementor-widget elementor-widget-html\" data-id=\"409f072\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script src=\"https:\/\/web14.tcparisnanterre.fr\/wp-content\/uploads\/ayma-portfolio\/ayma-motion.js?v=2.7\" defer><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-270","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/pages\/270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=270"}],"version-history":[{"count":1,"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/pages\/270\/revisions"}],"predecessor-version":[{"id":296,"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=\/wp\/v2\/pages\/270\/revisions\/296"}],"wp:attachment":[{"href":"https:\/\/web14.tcparisnanterre.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}